Chat-GPT Prompt For Opt-In Copy

If you want to leverage Chat-GPT to speed up your copywriting, you can find the prompt in Notion.

(Be sure you fill out the audience avatar worksheet first!)

You can also copy and paste from the toggle expand areas below. (But I recommend the Notion one to more easily see what you need to replace)

Chat-GPT Boilerplate Opt-In Copy Prompt

Pretend you are an expert copywriter, content marketer, ads manager, and conversion rate optimizer.

I run a business called `bizname`

I’ve been in business since `year` and have `number` of students / email subscribers.

The audience is `audience description`

Their primary pains and frustrations are…

- `pain`

Their big goals are…

- `goal`

And I help them by…

- `how I help / what I offer`

Here’s my positioning statement:

- `We help <TYPE OF PERSON> do <THING THEY WANT> by <WHAT WE DO TO HELP>

<WHY WE’RE SPECIAL AND UNIQUELY POSITIONED TO DO IT BETTER THAN OTHERS>`

I have a lead magnet called “`<NAME>`”

It is a `format, e.g. email course, pdf, whatever` that walks them through `content`.

The end result transformation they’re getting from it is that they will `business impact / transformation`.

This will broadly benefit their life and business by `specifics`.

With all that in mind, I’d like you to write me some copy for the popup opt-in form for this lead magnet. The copy should be short and punchy.

Copy elements I need from you…

- 3 headline options that speak to the transformation my lead magnet brings them
- 3 subhead options that explain how the lead magnet gets them to the promise made in the headline
- 3 CTA options telling them to enter their email in order to get either the lead magnet, or the transformation via the lead magnet

Example That I Filled Out For Myself

Pretend you are an expert copywriter, content marketer, ads manager, and conversion rate optimizer.

I run a business called Conversion Wizard.

I’ve been in business since 2008 and have worked with hundreds of clients.

The audience is course creators.

Their primary pains and frustrations are…

- Not enough sales
- Not enough traffic
- Always needing to create more content to keep traffic coming in
- Knowing I should know my funnel metrics but not actually knowing them
- Not knowing what’s working or what’s actually profitable

Their big goals are…

- Get more students in my program
- Help people be more successful
- Sell more stuff
- Grow my list
- Grow my traffic

And I help them by…

- Help them grow their email list & revenue by improving conversions, since usually course creators neglect conversions in favor of traffic, and it’s typically really easy low-hanging fruit to improve
- Teach them about strategies for improving lead magnets and opt-in conversions

Here’s my positioning statement:

- “I help course creators grow their email list and revenue by improving their opt-in conversions and optimizing their email marketing funnel.

I’m uniquely positioned to help with this because I’ve been in the internet marketing world for 15 years, have worked with top course creators, and am a course creator myself.

I’ve done this enough times that I can spot the easy opportunities to add huge value — this is why I feel so confident in my work that I can offer a performance guarantee.”

I have a lead magnet called “Double Your Conversions in 30 Minutes"

It is a mini-course that walks them through the top 4 mistakes course creators with their opt-ins, and gives them templates and a step-by-step walkthrough to set up a high-converting opt-in form.

The end result transformation they’re getting from it is that they will increase their email list growth rate.

This will broadly benefit their life and business by generating more leads, customers, and a lower customer acquisition cost.

With all that in mind, I’d like you to write me some copy for the popup opt-in form for this lead magnet. The copy should be short and punchy.

Copy elements I need from you…

- 3 headline options that speak to the transformation my lead magnet brings them
- 3 subhead options that explain how the lead magnet gets them to the promise made in the headline
- 3 CTA options telling them to enter their email in order to get either the lead magnet, or the transformation via the lead magnet

Need Some Help?

If you're stuck on anything, or just want to have Zach do it for you, get in touch!