Toolkit Navigation:

Getting Started

  • Welcome!

Optional Background Info:

  • (Optional) The 4 Opt-In Mistakes Most Course Creators Make
  • (Optional) What Makes a Good Lead Magnet?
  • (Optional) What Makes a Good Opt-In Form?
  • (Optional) Audience Avatar Worksheet

Let's Create a High-Converting Opt-In Form!:

  • Chat-GPT Prompt For Opt-In Copy
  • Download All The Templates
  • Install Thrive Leads
  • Customize The Design
  • Edit The Copy
  • Hook It up to ConvertKit (or Whatever You Use)
  • Finalize, Test, and Go Live
  • Score Your Opt-In
  • How to Create a Standalone Opt-In Page in Thrive Architect
  • Next Steps

Simple A/B Testing:

  • How to Start A/B Tests in Thrive Leads
  • How to End A/B Tests in Thrive Leads

What's Next?

  • Where To Go From Here

Need Some Help?

If you're stuck on anything, or just want to have Zach do it for you, get in touch!

Get Zach's Help

What Makes a Good Lead Magnet?

In this optional lesson, Zach lays the groundwork for what, exactly, makes for a good lead magnet.

He also walks you through his lead magnet scorecard so that you can score yours!

Lesson Assets:

Need Some Help?

If you're stuck on anything, or just want to have Zach do it for you, get in touch!

Get Zach's Help